“Social media has become the marketing tool for the 21st century and companies should exploit it fully if they are to survive.” Is social media really the solution to all marketing problems? Discuss.

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The topic is: “Social media has become the marketing tool for the 21st century and companies should exploit it fully if they are to survive.” Is social media really the solution to all marketing problems? Discuss.
You must use the all resources which I upload.
There will be three resources two are articles and one from internet.
You are not allow use other resources.
The link of internet resource: http://www.bbc.co.uk/webwise/courses/social-media-basics/lessons/introduction-to-social-media
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