Chapter 17: Reflection on Destination Marketing

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Please write a reflection report on Chapter 17 and answer the following:
1. What are the new concepts and knowledge that you find valuable from a theoretical perspective?
2. How will you apply such knowledge in the real world?
3. Find industry examples to support your argument?
4. What are the issues that you find difficult to comprehend, and
5. How do you expect them to be discussed in class?
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