Auto-Graphics Corp and the Library Automation Industry
This is an individual assignment worth 100 points. Answer the questions listed below. Make sure you use case facts to support your answers. The paper should be
doubled-spaced using an 11-pt font. The paper should be no longer than seven pages. You will upload the paper into Canvas by the assignment due date. Please refer to
the syllabus for the late paper policy.
1.Who are A-Gs customers, how are they changing, and what do they need by way of library-automation services?
2.What is A-Gs current strategy? What are A-Gs strengths, weaknesses, opportunities, and threats? Does A-G have a core competence or competitive advantage?
3.What key strategic issues do A-G face? What viable strategic alternatives does A-G have? Which is the best one, and which criteria make sense to use in the
4.What actions would you recommend to Paul Cope for A-G in the short run (next year)? What recommendation would you make to Paul Cope to position A-G in the long run
(three years hence)?
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